Global Durga Puja Outreach: Marketing & Branding Agency Engagement

Work Description - Engagement Of An Agency For Marketing, Publicity, Branding, Digital And International/diaspora Outreach In Connection With Biswo Jure Bangalir Aabeg Durga Puja Global Connect 2026

The Tourism Department, Government of West Bengal, through the Director of Tourism, is inviting sealed bids for an open tender (Tender ID: 2026_WBTD_1039325_1, Reference Number: 06 DOT of 2026) for the engagement of an agency to undertake comprehensive marketing, publicity, branding, digital, and international/diaspora outreach in connection with "Biswo Jure Bangalir Aabeg Durga Puja Global Connect 2026". This critical initiative aims to amplify the global reach and impact of Durga Puja. The tender involves a two-cover system, with the NIT document and pre-qualification/technical proposals forming Cover 1, and the financial bid in the BoQ document constituting Cover 2. A significant Earnest Money Deposit (EMD) of ₹1,00,00,000 is required, payable through means other than BG/ST or exemption. The work is slated for a period of 60 days. Key dates for prospective bidders include the document download period from August 24, 2026, at 06:55 PM to September 8, 2026, at 04:00 PM. Bids can be submitted from September 2, 2026, at 10:00 AM until September 8, 2026, at 04:00 PM. A Pre-Bid Meeting will be held online on August 27, 2026, at 03:00 PM. The bid opening is scheduled for September 10, 2026, at 04:00 PM at the New Secretariat Building, 3rd Floor, Block A, 1 Kiran Sankar Roy Road, Kolkata - 700001. This tender presents a unique opportunity for a qualified agency to contribute to a significant cultural and international outreach program.