Social Media Agency Services for Content, Campaign Management, and Staff Training

This tender, identified by Bid Number GEM/2026/B/8216729, is being issued by the Indian Railway Catering And Tourism Corporation Limited, a Public Sector Undertaking under the Ministry of Railways, with their Corporate Office located at 4th Floor, Tower-D, World Trade Centre, Nauroji Nagar, New Delhi-110029. The bidding period commences on October 29, 2026, at 4:32 PM and concludes on November 19, 2026, at 4:00 PM. A mandatory Earnest Money Deposit (EMD) of ₹460,000.0 is required. The scope of this tender encompasses the hiring of a Social Media Agency to provide a comprehensive suite of services. This includes, but is not limited to, content creation, content response, and content moderation across various platforms, with specific mention of English and Facebook. Furthermore, the agency will be responsible for campaign management, response management, and helpdesk support. Essential to the undertaking are basic reporting and analytics to track performance, alongside training and capacity building for the internal staff of the Indian Railway Catering And Tourism Corporation Limited.