AI-Driven Digital Promotion and Demand Generation for Goa Tourism

The Department of Tourism, Government of Goa, invites sealed bids from eligible agencies for a comprehensive AI-LED destination discovery, demand generation, and digital promotion initiative for Goa Tourism. This limited tender, with Tender ID 2026_DT_32204_1 and Tender Reference Number 4/2(474)E-Tender AI-LED/2026-DT /3522, seeks to leverage artificial intelligence to enhance the promotion and visitor engagement for Goa as a premier tourist destination. The work involves a period of 365 days, commencing from the date of award. Bids will be received through an online platform, with the submission period starting on October 7, 2026, at 09:00 AM and concluding on October 15, 2026, at 03:30 PM. The bid opening will take place on October 16, 2026, at 02:00 PM at Panaji, Goa. A tender fee of ₹7,000 is applicable, along with a processing fee of ₹3,000, payable online. Earnest Money Deposit (EMD) is not required for this tender, with an amount of ₹0.00. The selected agency will be responsible for innovative strategies in destination discovery, targeted demand generation campaigns, and effective digital promotion across various platforms to amplify Goa's tourism appeal. Further details regarding pre-qualification criteria, technical specifications, and financial bid submission are available in the detailed tender documents, which can be downloaded from October 7, 2026, 09:00 AM until October 15, 2026, 03:30 PM. All submissions must adhere to the specified timelines and formats.