Total bids
16
16 including cancelled tenders
Awarded
7
9 lost · 0 still pending
Awarded value
₹1.8 Cr
of ₹5.2 Cr bid — 34.8% conversion
Win rate
43.8%
of 16 decided bids
Bid outcomes
Lost bids carry more value than won ones — they chase big and lose bigBy count16 bids
43.8%
56.3%
Awarded743.8%
Pending00.0%
Tech rejected00.0%
Lost956.3%
By value₹5.2 Cr
34.8%
65.2%
Awarded₹1.8 Cr34.8%
Pending₹00.0%
Tech rejected₹00.0%
Lost₹3.4 Cr65.2%
Where they win
1 authority · 0 statesTop buyer organisations
Operating states
LowHigh
7 awards on central/PSU portals carry no state
Top competitors
In tenders they both bid · bar shows how the awards splitRival awardedPOPULAR MARKETING awardedOthers
Recent tenders awarded to POPULAR MARKETING
- One Way Vision PastingIndianOil · 3 May 2022₹11.8 L
- In Shop and Counter brandingIndianOil · 3 May 2022₹26.9 L
- Glow Sign BoardIndianOil · 30 Nov 2021₹29.6 L
- Wall and Shop Shutter PaintingIndianOil · 18 Nov 2021₹20.9 L
- Branding Items supply and InstallationIndianOil · 9 Mar 2020₹37.9 L
About POPULAR MARKETING SERVICES
POPULAR MARKETING SERVICES appears as a bidder on 16 government tenders on record, from 1 buyer authority on central and PSU portals. Of its 16 decided bids, it was awarded 7 — a 43.8% win rate — worth ₹1.8 Cr in total. Its most recent award on record is from 23 May 2022.
Its largest buyer by awarded value is IndianOil, at 100.0% of what it has won. On priced bids, its median quote is 11.7% above the lowest bid (L1).
It most often bids against MADHU ADVERTISERS, RASMITA ROUT and THE VISTA. MADHU ADVERTISERS bid on 12 of the same tenders and won 7 of them; POPULAR MARKETING SERVICES won 7.