Competitor profile

Goodwill Traders

They win 29% of what they bid, and 26% of the value they chase.

16tenders on record
1buyer authority
0states
15 Jul 2026last award
Total bids
14
16 including cancelled tenders
Awarded
4
10 lost · 0 still pending
Awarded value
₹2.7 Cr
of ₹10.5 Cr bid — 25.7% conversion
Win rate
28.6%
of 14 decided bids

Bid outcomes

Lost bids carry more value than won ones — they chase big and lose big
By count14 bids
28.6%
71.4%
Awarded428.6%
Pending00.0%
Tech rejected00.0%
Lost1071.4%
By value₹10.5 Cr
25.7%
74.3%
Awarded₹2.7 Cr25.7%
Pending₹00.0%
Tech rejected₹00.0%
Lost₹7.8 Cr74.3%

Where they win

1 authority · 0 states

Top buyer organisations

Operating states

LowHigh

4 awards on central/PSU portals carry no state

Top competitors

In tenders they both bid · bar shows how the awards split
01
Sheetal Associates0 wins · 7 shared tenders
₹0
won head-to-head
02
SUMIT TRADERS0 wins · 4 shared tenders
₹0
won head-to-head
03
DEVESH ENTERPRISES1 win · 4 shared tenders
₹49.1 L
won head-to-head
04
A K FRESH SUPPLIER1 win · 3 shared tenders
₹52.9 L
won head-to-head
05
Golden Trading co2 wins · 3 shared tenders
₹69.2 L
won head-to-head
06
S. K. FRESH SUPPLIER1 win · 3 shared tenders
₹86.1 L
won head-to-head
Rival awardedGoodwill Traders awardedOthers

About Goodwill Traders

Goodwill Traders appears as a bidder on 16 government tenders on record, from 1 buyer authority on central and PSU portals. Of its 14 decided bids, it was awarded 4 — a 28.6% win rate — worth ₹2.7 Cr in total. Its most recent award on record is from 15 Jul 2026.

Its largest buyer by awarded value is IHQ of MoD (Army)-(OSCC), at 100.0% of what it has won. On priced bids, its median quote is 2.5% above the lowest bid (L1).

It most often bids against Sheetal Associates, SUMIT TRADERS and DEVESH ENTERPRISES. Sheetal Associates bid on 7 of the same tenders and won 0 of them; Goodwill Traders won 1.

This profile is built from what portals disclose publicly. Several states never release bidder lists or quoted prices, so it likely understates a company's true footprint. Companies are matched by the name they bid under, so firms sharing a common name can appear together. A tender counts as won when the company received the award. TenderShark compiles these public records independently and has no association with any government portal, buyer, or bidder.