Total bids
24
25 including cancelled tenders
Awarded
14
7 lost · 0 still pending
Awarded value
₹4.2 Cr
of ₹9.2 Cr bid — 45.9% conversion
Win rate
58.3%
of 24 decided bids
Bid outcomes
How their decided bids ended, by number and by valueBy count24 bids
58.3%
12.5%
29.2%
Awarded1458.3%
Pending00.0%
Tech rejected312.5%
Lost729.2%
By value₹9.2 Cr
45.9%
31.1%
23.0%
Awarded₹4.2 Cr45.9%
Pending₹00.0%
Tech rejected₹2.9 Cr31.1%
Lost₹2.1 Cr23.0%
Where they win
2 authorities · 0 statesTop buyer organisations
Operating states
LowHigh
14 awards on central/PSU portals carry no state
Top competitors
In tenders they both bid · bar shows how the awards splitRival awardedBasic4 Advertising awardedOthers
Recent tenders awarded to Basic4 Advertising
- EMPANELMENTOF ADVERTISING AGENCIESUttar Pradesh Metro Rail Corporation Limited · 11 Nov 2025₹1
- Setting up Exihibition stall in 27th Energy Technology MeetIndianOil · 27 Jun 2025₹6.6 L
- Engaging an agency for IndianOil webzine HR Vista.IndianOil · 19 Jun 2025₹19.8 L
- Co-Branding of Bata Chowk Metro Station, at Faridabad.IndianOil · 7 Nov 2023₹84.3 L
- Empanelment of ATL Agencies for all divisions of Indian Oil CorporationIndianOil · 19 May 2023₹0
About Basic4 Advertising Pvt. Ltd.
Basic4 Advertising Pvt. Ltd. appears as a bidder on 25 government tenders on record, from 2 buyer authorities on central and PSU portals. Of its 24 decided bids, it was awarded 14 — a 58.3% win rate — worth ₹4.2 Cr in total. Its most recent award on record is from 20 Apr 2026.
Its largest buyer by awarded value is IndianOil, at 100.0% of what it has won, out of 2 authorities that have awarded it work. On priced bids, its median quote is the lowest (L1).
It most often bids against Square Communications Pvt. Ltd., Goldmine Advertising Ltd. and Crayons Advertising Ltd.. Square Communications Pvt. Ltd. bid on 15 of the same tenders and won 4 of them; Basic4 Advertising Pvt. Ltd. won 9.